Candela

itan Marketing developed a streamlined remote video capture approach that allowed Candela to collect practitioner testimonials quickly and cost-effectively. This method reduced production costs, minimized scheduling barriers, and made participation easier for practitioners. Titan created interview scripts, managed testimonial capture, and produced accompanying written case studies that effectively showcased outcomes and credibility. Through this collaboration, Candela expanded its content library with powerful provider and patient-led stories that reinforced trust in its technology while saving time and resources.

Candela is a global leader in medical aesthetics with an extensive, FDA-cleared product portfolio. In a competitive and rapidly evolving market, the company continually seeks ways to stand out and strengthen credibility among practitioners worldwide. To highlight real-world success stories and demonstrate product differentiation, Candela needed an efficient way to capture authentic video testimonials and written case studies from its global customer base, a process that is often time-consuming and costly.